Helping you get clarity, confidence, and customers.
With dual expertise in copywriting and graphic design, Paraphrase Communications helps for-profit and nonprofit organizations make their brand messaging clear and their marketing easy so they see real growth in their income and influence. We serve two primary markets: health & wellbeing (i.e. coaches, holistic medical practitioners, and health advocacy groups) and education technology (i.e. research, student/teacher advocacy).
We help new organizations establish their positioning and develop a strong communications platform that will give them visibility and legitimacy.
We also work with established businesses who need to evolve their messaging and collateral to reflect a shift in strategic priorities or organizational structure that will broaden their reach and strengthen their appeal.
The result is communication with connection and understanding. Confident conversations. Outreach efforts coordinated and consistent across your team. And marketing materials that are as practical as they are imaginative.
At the helm
Verbal and visual language has been a running theme throughout my professional and personal journey. A childhood filled with fine art extracurriculars and notebooks crammed with creative writing. A dual education in journalism and graphic design from University of Missouri-Columbia. Helping my Ethiopian-born son learn English. I have always been fascinated with the power of art, writing, music, and dialogue to communicate and connect.
Prior to Paraphrase Communications, I founded and operated Blue Marble Creative for sixteen years where I led communication strategy, brand identity and message development, and design execution for our clients. I was also responsible for Blue Marble’s marketing activities and business operations including co-management of Blue Marble’s team.
It’s all in the name
To “paraphrase” is to restate an idea in another form so that its meaning becomes clear. Effective communication is the ability to use words and images to help people understand, process, and share information. I believe communication is the key to living in a world that is happy, healthy, and safe.